2010 COMPETITION HAS COMPLETED
For students: briefs, categories, judging, prizes
Design briefs
Your design should meet one of the following briefs. Your entry should include illustrations and a separate text document explaining how the design works and meets the brief. How to submit
Design a next-generation four-door Grand Touring ‘Sports/Luxury’ electric vehicle for the family – a ‘Luxury Sports Saloon’ for the Chinese market.
BRIEF 2
Significantly increased number of vehicles in the megacities of China in the future...Smaller vehicles still need to provide our customers with personal space, but in big, congested cities size does matter. The correct size of vehicle could greatly improve everyone's ability to move freely and comfortably around the city. Think about the minimum package needed for city life...Giving the public an opportunity to have personal transport in a responsible and sustainable way is the challenge.
BRIEF 3
The People's Car = The People's vehicles (click for full brief)
Volkswagen means “People’s Car” – however, your challenge is to create the people’s “vehicles” for the future.
Imagine that in the future you go to the dealership and buy not one car but two modes of transport. One vehicle cannot be everything to everyone, so the customer’s needs are satisfied with an integrated transport concept. You are to develop this concept.
BRIEF 4
Future Product Concept Using the 'Soul' of MG (click for full brief)
To identify and develop an appropriate future product concept for the MG brand which demonstrates a unique proposition whilst highlighting product, design language and the ‘soul’ of the MG brand DNA.
Awards categories
Your entry should be submitted in one or more of the four categories of the Design Awards China:
- Best Exterior Design
- Best Interior Design
- Best Lifestyle Interior
- Best Innovation
The judges will select from all the entries to create a fifth category:
- special award for Best Design In Harmony With China's Heritage
Car Design News and the judging panel reserve the right to create additional design briefs and awards categories. The closing date for entries is 31 January 2010.
A panel of distinguished automotive and other designers will evaluate the entries for:
- relevance to the brief
- concept originality
- design value and quality
- developmental potential
- presentation and explanation
See How to submit for tips on the best ways of presenting your work.
The judging process is:
SELECTING THE SHORTLIST
Each of the judges will review the entries and choose the best five, ranking them 1st to 5th. The judges work individually in the quiet of their own studios in their locations in different parts of the world. The identity of the work they are reviewing is hidden behind a registration number, so the images and, often crucially, the explanation, are all that can be assessed.
All entries which receive the votes of at least two judges will be on the shortlist. The shortlists for each category – without any ranking – will be publicised on this website by an expected date in late March 2010.
SELECTING THE FINALISTS
From the shortlists, the entries will be scored by allocating points on the basis of each of the judges’ rankings.
The five entries with the most points will become the finalists and the entry with the most points will be the winner. In the case of a tie, the Chairman of the Judges will choose the winner. Each of these finalist students, and their teacher/professor, will be notified and invited to attend the Awards Ceremony.
The judges may choose fewer than five for the finalists.
THE WINNER IS...
In a night which mixes the cream of the professional design community with the excitement of the students, the work of the finalists is displayed on boards and on screen at the Awards ceremony on the evening of 21 April, during the Beijing motor show, Auto China 2010.
The winner in each category is then announced.
All the finalists will be reported on Car Design News to the global design community. The winners* of each of the four Awards will have a two-week placement at the Design School of the University of Northumbria, UK at the start of the 2010 academic year (during September or October) with fully-funded travel, accommodation and tuition.
The schools of the winning designs will each receive a one-year membership to Car Design News for their teaching staff and students, plus an annual subscription to Interior Motives magazine
* for group entries, only one student will receive the placement. See the Prizes page for full details
Design a next-generation four-door Grand Touring ‘Sports/Luxury’ electric vehicle for the family – a ‘Luxury Sports Saloon’ for the Chinese market.
A premium electrically powered luxury car design for the driving enthusiast, but one equally suited to daily business use (with personal driver), or weekend trips away from the city with the kids.